While we sift through the mountain of nominations for this year’s Worst Ad In America Awards, one thing has become very clear — y’all hate TV commercials and are doing whatever you can to avoid them.
Online stock trading platform E-Trade has had a turbulent few months, with its stock sinking and the quick exit of its CEO earlier this month. When companies experience changes at the top during troubled times, it’s standard operating procedure to scrap old advertising and marketing campaigns in favor of something new. But not E-Trade, which apparently has no plans to get rid of the creepy, day-trading, talking babies that have been the face of the company for years.
If you were hoping to spend millions advertising your business during the Super Bowl (which will certainly be a face-off of the ages between the Dallas Cowboys and the Buffalo Bills), you are out of luck. According to Fox, they’ve already sold out all the available ad slots for the Feb. 6, 2011 event.