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Facebook

Facebook Really Sorry It Spent 2 Years Overestimating How Long We Watch Videos

Video has been really important to Facebook in recent years, with the social media company pushing its live broadcasts and inserting videos in our feeds. The thing is, though, how long does the average user spend actually watching videos that pop up in our feeds, whether they’re an ad or just a clip of a friend’s kitten? Not as long as Facebook tells advertisers that we have. [More]