A week after Kyle got Verizon FiOS installed in his new apartment, he saw an ad for a new subscriber deal that was $15 cheaper per month than the two-year contract he had just signed. No problem, then: just call them up and see whether they could price match their own deal. Sure, they could: but only if he canceled his new service, returned all of the equipment, and had the installers come out again to turn the service back on. Well, that’s efficient. [More]
