tequila

Mike Mozart / Robin Ryan

Ford Teams Up With Jose Cuervo To Make Car Parts From Tequila Byproduct

Mixing cars and booze is a bad idea, but Ford and tequila giant Jose Cuervo are unlikely partners thanks to a new venture that hopes to make plastic car parts from materials left over from the tequila making process. [More]

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California Bar Uses Dynamic Pricing To Sell Shots Of Tequila

While you might associate dynamic pricing — a method that changes the price of an item depending on how much demand there is for it — with airlines, ride-hailing apps, and amusement parks, there’s nothing keeping other industries from giving it a go. Like a California bar that changes the price of tequila shots depending on how popular brands are at the moment. [More]

The Most Expensive Spirits In The World

The Most Expensive Spirits In The World

Since the beginning of history, man has sought to concoct a spirit that makes him seem like the ultimate pimp. But which are the spirits that exemplify the pinnacle of decadence? In case you still have money left over from encrusting your toilet seat with diamonds and gold plating your pets, Divine Caroline has put together a list of the most expensive spirits in the world. And you thought you were a player. The spirits, inside…