Supermarket Makeover

Supermarket chain Price Chopper announced plans today to rebrand and rename its stores Market 32.

East Coast Supermarket Chain Price Chopper Renaming Itself Market 32

Shoppers in six states used to making a quick run to the local Price Chopper will soon be frequenting a new supermarket, as the company behind the supermarket chain unveiled plans to rebrand and rename the stores Market 32. [More]