It’s been a busy week over at the FCC, as new chair Ajit Pai continues on a streak of rapidly backing the Commission off of every Wheeler-era regulation he can. Earlier this week Pai ordered the FCC to stop defending its prison-calling rate caps in court; today, Pai’s taking on zero-rating and Lifeline — the former, a challenge to net neutrality, and the latter, a way to help low-income folks access the internet. [More]
sponsored data
Verizon To Follow Lead Of AT&T, T-Mobile; Try Some Sort Of Sponsored Data
The largest wireless provider in the U.S. has also been one of the least innovative in terms of its pricing. Its Chief Financial Officer even said earlier this year that “We’re a leader, not a follower.” And yet, Big V is just beginning to dip its toes into an idea that its competition has been swimming in for quite some time. [More]
Is Netflix Trying To Have Its Net Neutrality Cake And Eat It Too?
Last week’s vote by the FCC to approve new net neutrality rules was seen as a big win for streaming services like Netflix, as it prevents ISPs from throttling or blocking access to online content and from prioritizing any data. And indeed, Netflix has been one of the more vocal corporate cheerleaders for neutrality. But that apparently hasn’t stopped the company from making deals that calls into question Netflix’s actual stance on the issue. [More]
Sponsored Data Is The New Free Shipping
It’s hard to persuade people to download, watch, or listen to your digital content. One thing that might help persuade them, at least if they’re AT&T customers, is to offer to sponsor their data. Will it work? More importantly, will customers stick with it once the subsidy goes away? [More]
Amazon’s Phone To Reportedly Offer Mysterious “Prime Data”
Because there isn’t a business Amazon doesn’t want to involve itself in, and because it loves throwing the term Prime around, a new report claims the online retailer’s upcoming smartphone will offer “Prime Data,” though what exactly that means is a source of speculation. [More]
AT&T Finally Tries To Get Content Providers To Pick Up Tab For Customers’ Data
For years, AT&T execs have talked about the idea of shifting some of the cost of wireless data use to developers and content providers whose sites and services eat up large chunks of bandwidth. Today, the Death Star finally announced that it will be putting some of that data burden on these content providers with something called “Sponsored Data.” [More]