sofritas

Chipotle Will Bribe Everyone To Try Their Braised Tofu

Chipotle Will Bribe Everyone To Try Their Braised Tofu

“I don’t like tofu, and you can’t make me eat it!” Americans and Canadians have said to Chipotle, ignoring the tofu that the chain introduced last year. “If you try it, I’ll give you a free burrito with meat in it!” Chipotle countered, striking a bargain like a clever parent. Will the chain’s customers take this deal? On January 26, we’ll find out. [More]