Whether you like it pulp-free, full of pulp, sweet or tarty, orange juice is probably the most popular breakfast beverage around, especially when it’s freshly-squeezed. Pressed for time, many consumers opt for “fresh” offerings like Coca-Cola’s Simply Juice orange juice. But despite that moniker, it turns out the stuff is anything but simple. Instead, the company employs a baffling array of complicated mathematical calculations, satellite imagery and an all-knowing algorithm. [More]
