rhymes with needle

Lidl

Imminent Arrival Of Lidl Supermarkets Means U.S. Stores Are Renovating, Lowering Prices

Walmart and Aldi are currently locked in a price war for national grocery domination, with Walmart demanding price cuts from suppliers to help it cut prices for consumers in turn. Yet the company’s price war will soon have a new front in some markets, as another German discount grocer, Lidl, opens its first U.S. stores. Both Walmart and Aldi, as well as other stores nearby, are figuring out how to beat a rival that hasn’t opened any stores on this continent yet. [More]