Although the championship game is played out on the field, every year the Super Bowl provides another chance for intense competition in the form of advertising one-uppery. This showdown will be no different: after Hyundai announced it would film its Super Bowl ad during the game and air it directly after, Snickers says it will air the first live ad in the history of the NFL championship. [More]
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Audi Launches Red Light-Sensing Car Technology In Las Vegas
By 12.7.16
Back in August, Audi announced that it was working on technology that would let cars communicate with traffic lights so drivers know when the lights will turn from red to green. The carmaker is now ready to roll that tech out onto real streets, starting in Las Vegas. [More]
