Because we’re petty and jealous of their rampant success and succulent quarterly bonuses, we gave sister site Kotaku some grief when they swallowed hook, line and sinker an obviously too-good-to-be-true story about McDonald’s game division splitting from the company over green politics.
punked
The Anti-McDonald’s Advergame Game Punks Kotaku!
By 6.6.06
Imagine if this happened: at a British gaming conference, the director of McDonald’s nascent video game division divulges that their first project for the chain was to program a fast food empire simulator to help train management. However, during beta testing of the game, McDonald’s green-friendly game programmers become more and more disturbed as McDonald’s managers time and time again trigger global armageddon within the game. Consequently, McDonald’s Interactive publicly calls its parent corporation a bunch of blood thirsty baby murderers and severs their umbilical cord with their righteously gnashing teeth.
