#optoutside

REI

REI Tells Everyone To Go Play Outside On Black Friday Again

While other retailers debate whether they should open on Thanksgiving Day or not, last year outdoor gear co-op REI had a novel idea: it wouldn’t just keep its doors closed on the holiday, but it would close on the biggest shopping day of the year as well. That apparently worked out for them, and the retailer is doing the same again this year. [More]

(.sanden.)

REI Won’t Open On Black Friday, Tells Everyone To Go Play Outside

The outdoor equipment co-op REI sells gear for people to have fun, well, outdoors. That’s why it makes sense that they’ve started a campaign encouraging all of us to spend the day after Thanksgiving having fun outside. Oh, and they’re including store employees in that mandate: stores will be closed, and employees will have that day off with pay. [More]