Six months after federal regulators accused a group of online marketers of promoting deceptive “free” and “risk-free” trials of golf and kitchen products, the companies have agreed to pay hefty fines and revamp their billing practices to settle the allegations.
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nothing’s free
Marketers Of “Risk-Free” Golf, Kitchen Products Must Pay $2.5M To Settle Deceptive Marketing Claims
By 9.13.17
Feds Shut Down “Risk-Free” Online Marketing Scheme Peddling Golf, Kitchen Products
By 3.24.17 — Updated: 5.10.17
As we’ve mentioned before, many companies try to lure consumers into purchasing products — be it skincare treatments or weight-loss supplements — by plastering offers for “free” or “risk-free” trails on advertisements. But as federal regulators reminded us once again, these deals often aren’t free, and don’t come without risk. [More]
