Take a Lyft, earn a free cup of coffee? Well, something like that anyway. Starbucks and ride-sharing service Lyft teamed up on Wednesday to unveil a new arrangement that gives customers – and drivers – of the car service extra perks through the coffee chain’s loyalty program. [More]
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Starbucks Teams Up With Lyft To Give Drivers, Riders Extra Points Through Its Rewards Program
By 7.23.15
Report: Scammers Breach Starbucks Accounts, Refill And Drain Gift Card Balances
By 5.12.15
Do you use a Starbucks stored-value card so you can have the fastest possible access to coffee? If you have that card set to auto-reload using a credit or debit card, you may be providing a way for criminals to vacuum money out of your bank account and into their own. How does that happen? Savvy scamsters can break into your account, then reload and drain them for you. [More]
Why Should Starbucks Give You A Loyalty Discount? You’re Already Addicted
By 3.26.13
Six million people have rewards accounts at Starbucks, but it might not be accurate to call them loyalty cards. Yes, Starbucks uses cards and apps to store gift card balances and keep track of what customers buy, but don’t look for them to start handing out more discounts as they collect more data on you. If someone is already coming in five days a week, the goal isn’t to charge them less: it’s to make sure they don’t stop coming. [More]
