It’s expensive being a woman, literally. At least according to a new study that found women will spend thousands of dollars more than men over the course of their lives on products that are effectively the same. [More]
Hey guys, do you know what will really sex up a special occasion? First, take off your pants to reveal your enormous crotch bulge. Then reach into your underwear and pull out a 2 liter bottle of Coke.
According to Neiman Marcus, people might make jokes about Spanx for men but they’re flying off the shelves. The men’s fashion director at the department store told the New York Times, “We are selling them as quickly as Spanx can make them. Men may not be talking about it, but they’re buying it.” The president of Freshpair, a website that sells “torso-enhancing” tees, says “profile-enhancing” underwear is also quite popular.
Brand specialist Bertrand Pellegrin has published a new book for retailers that says if they want to capture the typical guy’s dollar, they need to create more inviting spaces to shop in. The author “points to electronics stores, strip clubs, sports bars and gyms as spots where men feel comfortable socializing and spending money.” That may all be (kind of) true, but that’s gonna make one hell of a noisy, sleazy, sweaty, drunken place to shop for clothes.
Nick Kapur at The Motley Fool says that men trade stocks more frequently than women. This is not a good thing; the result of all this hyperactivity and overconfidence is lower earnings on your investment. He writes, “Worse still (for unmarried guys like me) is that single men trade a whopping 67% more than single women, earning them annual net returns of 2.3% less! The authors cite increased trading costs, taxes, and a greater tendency to speculate as reasons for this underperformance.”