When you buy a gym membership, do you go more often than if you had to make the decision to go and pay separately for each visit? You go more often, because you’ve already paid for it. That’s what fans like about salon or spa memberships that keep them loyal to one business, and make sure they come back every month. [More]
massages
Not At All Creepy KitKat Billboards Will Give You A Massage
KitKat slogans all over the world acknowledge that the chocolate-wafer concoction is for giving people breaks. As Nestle introduces the candy in the country of Colombia, their ad concept is about taking a literal “break” at public transit stops in Bogotá. A massage break. By leaning up against a billboard. [More]