The right to privacy where you shop is something consumers hold dear, but at the same time, when your favorite stores track your purchases using loyalty rewards programs, they can better market you promotional offers or other discounts. But how’s that going to work in Colorado’s new legal marijuana industry, where privacy at the store is especially cherished? [More]
loyalty reward programs
Jewel Pulling A JCPenney?: Chain Dropping Its Loyalty Card In Favor Of Overall Lower Prices
By 6.28.13
The thing about store loyalty cards? Plenty of people are very loyal to being loyal and love having a card to keep track of that faithfulness. Which is why Jewel-Osco’s decision to get rid of its loyalty card program is a move bordering on crazy… Or is it crazy like a proverbial fox who is also very good at managing retail customers? [More]
