let’s take a look-see

(Ben Sutherland)

SEC Investigating Beverage Giant Diageo Over Allegations It Artificially Boosted Sales Figures

When a company says it’s moving a whole lot of products, that could mean that its sales are booming. The thing is, just because a business might be shipping a lot of products, that doesn’t necessarily mean it actually sold as much as it’s sending to distributors. To that end, the Securities and Exchange Commission is investigating beverage giant Diageo — the company behind brands like Smirnoff, Guinness, Johnnie Walker and more — for allegedly artificially boosting its sales by shipping excess inventory to distributors. [More]