Earlier today, we wondered why the communications people over at Mattel hadn’t answered any questions about a book starring Barbie as a computer engineer. Barbie’s “engineering” job consisted of designing puppies while having male colleagues code the game and reboot her computer. This isn’t just sexist, but an inaccurate representation of what computer engineers do. Good news: Steven and Brian managed to get the virus off PR Barbie’s computer, and the book’s author has spoken up as well. UPDATE: Amazon also appears to have pulled the e-book version of this title. [More]
#letbarbiecode
Mattel Apologizes, Says Incompetent Engineer Barbie ‘Doesn’t Reflect The Brand’s Vision’
By 11.19.14
Computer Engineer Barbie Needs Men To Write Code, Can’t Reboot Computer
By 11.18.14
UPDATE: The real update is there has yet to be an update. We — and others — haven’t heard back from Mattel yet, despite increasing negative reviews of the book. SECOND UPDATE: Mattel has responded to the book’s critics. [More]
