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The Inside Story Of How Samsung Botched The Galaxy Note 7 Recall

One important decision by Samsung executives turned the Galaxy Note 7 from a big but manageable product defect to a brand-destroying disaster. Reports from all over the world were coming in of Galaxy Note 7 fires, along with pressure from mobile carriers and from customers to do something about it. Yet the company didn’t know exactly what was causing the batteries to explode. [More]