All around the country, thrifty wine drinkers pop into their local Trader Joe’s for a bottle of Two-Buck Chuck wine, or pack up their massive Costco trolley with some Kirkland Signature vino. But Chuck and Kirk have a new competitor for that discount drink dollar: Target, which has just unveiled its own line of $5 wines. [More]
house wine
Sam’s Club Launches Store-Brand Wines To Compete With Costco
With Costco’s Kirkland Signature brand of booze recently accounting for an uptick in sales at the warehouse club, it shouldn’t come as much of a surprise that the retailer’s rival Sam’s Club would look to get a piece of that pie by launching its own house brand wines. [More]