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Alan Rappa

FTC Reportedly Looking Into Potentially Deceptive Amazon Discount Pricing

When you say you’re selling an item for 30% off of some higher original price, there are rules about how real that “original” price has to be. If that reference is made up, or the item never actually sells for that price, you can land yourself in some legal trouble. And now sources say that the Federal Trade Commission is having a look to see if that’s what Amazon is up to. [More]