hashtag huge mistake

(Consumerist)

Comcast “Cares” On Twitter. What Could Possibly Go Wrong?

If there is one lesson that large corporations really, really need to take to heart about the 21st century, it is this: unless you are universally beloved (and maybe even then), probably don’t self-promote with Twitter hashtags. It will not end well for you. And who would be the latest business to fall for this trap? It’s Comcast, the cable company America loves to hate. [More]