hard lessons

Whole Foods Learns That Admitting To Overcharging Customers Can Hurt Sales

Whole Foods Learns That Admitting To Overcharging Customers Can Hurt Sales

Since Whole Foods first became a household name, it’s been the butt of jokes — like the oft-repeated “Whole Paycheck” nickname — about the high prices it charges. Yet customers continued to come. It wasn’t until the grocery chain recently admitted to “unintentionally” overcharging on certain items that shoppers began looking elsewhere. [More]