The site ShipYourEnemiesGlitter.com is an interesting case study in online marketing and being careful what you wish for. After accepting about $20,000 in very profitable orders, the site went up for auction, and has sold. The site’s owner is now free from the oppression of having to stick glitter in envelopes and mail it to people. [Flippa] [The Guardian] [More]
going viral like herpes
Glitter-Mailing Site For Sale, Bid Now At $70,800
In the last week, the world learned that the site ShipYourEnemiesGlitter.com exists, and that the prospect of anonymously mailing an envelope full of the insidious but mostly harmless substance is irresistible to a lot of people. That’s why copycat sites have come into existence, and also the creator of the week-old site has put it up for sale for $70,800. [More]
Do Not Pay This Man To Mail Glitter To Your Enemies
The idea captured the imagination of much of the Internet: a business promising to send an envelope full of glitter through the mail to your enemy or frenemy for only 10 Australian dollars (about $8.22). It’s more whimsical than sending poop, and glitter is more insidious but not really harmful. What could go wrong with this business idea? Excessive popularity, as it turns out. [More]