The idea of Lyft’s “Taco Mode,” where drivers happily cart their fares to the drive-thru line at their local Taco Bell, seemed like a fun marketing partnership and useful way to save passengers craving burritos from having an awkward conversation with their drivers. No one seems to have asked drivers about this idea beforehand, though, and they’ve been having visions of “taco hell” since the program was announced. [More]
global taco mode
Taco Fatigue Sets In Among Americans, So Taco Bell Turns Elsewhere
By 8.3.17
Investors expect so much from publicly-traded companies. Specifically, they expected sales at the same store to increase 5.9% over last year across the Taco Bell chain, and they only increased 4%. The rest of Yum Brands depends on Taco Bell, but has the company finally reached Peak Taco? [More]
