Despite Amazon advertising the device on every doorstep and dropping the price under a buck, the company’s Fire Phone, companion smartphone to its line of tablets and TV streaming devices, failed to catch on with the public. Maybe it was the AT&T exclusivity, or the fact that it runs a customized version of Google’s Android operating system, without access to Google’s app marketplace. [More]
flops
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Top 10 Worst Marketing Gaffes, Flops, and Disasters
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3.2.07The Consumerist’s guide to the top 10 worst gaffes, flops, and disasters in the history of American marketing and advertising.