Fish McBites

(McDonald's wants you to want these)

McDonald’s Apparently Hitching Its Wagon To A Star Made Of Fish McBites

How do you keep profits from sinking? With buckets of fried fish bites, if you’re McDonald’s and looking for a quick boost to the menu. The company is reportedly angling for its Fish McBites to take on the role of sales star after the McRib performed that task last quarter. [More]