Up until now, the Entertainment Software Rating Board has used a three-person committee to assign video games ratings that determine the age groups for which they’re appropriate. To lighten the load, the ESRB will hand some of their duties over to computer software. [More]
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ESRB Apologizes For Leaking A Thousand Emails
By 7.14.10
After accidentally sharing the email addresses of gamers who complained about having to use their real names on World of Warcraft-maker Blizzard’s forums, the Entertainment Software Rating Board offered this mea culpa: [More]
Target Wants To Scan Your ID When You Buy M Rated Games? Say No.
By 2.11.10
It annoys some people that Target wants to scan their ID when they buy an M rated video game. Well, guess what? We’ve heard over and over that they don’t actually need to scan it. All they need to do is type your birth date into the computer. They’ll tell you they have to scan it — but if you hold your ground like reader “Wuuu” you can escape without being scanned. [More]
Activist Who Once Called Video Games "Killographic" Praises The ESRB Grand Theft Auto Rating, Boos Proposed $5,000 Fine
By 5.9.08
Phil Villarreal of the Arizona Daily Star has located a more reasonable voice to weigh in on the GTAIV controversy in (surprisingly enough) National Institute on Media and the Family founder, David Walsh. Walsh has been praising the ESRB for its “improved enforcement of not selling M-rated games to kids,” and says he trusts the ESRB’s “M” rating for Grand Theft Auto IV.
