The original Pebble smartwatch campaign in 2012 was a fabulous success, collecting $10.3 million dollars in Kickstarter pledges. It produced a real product that shipped, but not after some backers were disappointed when the company stocked Best Buy’s shelves before sending out watches to Kickstarter backers that had been paid for up to a year earlier. In its new campaign to launch a color watch, Pebble promises: that will not happen again. [More]
e-paper smartwatches
Pebble Makes The Move From Crowdfunders’ Darling To Exclusive Deal With Best Buy
By 7.2.13
Pebble’s smartwatches are a classic David and Goliath story: A product that only exists online but is beloved by the masses (as evidenced in $10 million in backing funds on Kickstarter) rises to the front lines to take on the big box retailers in the physical world. Well, it would be a classic story if instead of slaying Goliath, David shook hands with him and put on a blue Best Buy shirt. [More]
