Looking around the internet, there is often a thin line between editorial content and advertising. It’s not surprising to go to an entertainment blog on a Friday to not only see that the page has been skinned with an ad for a new movie but also a gallery of that movie’s star or a fluff interview with someone in the film. But some mommy bloggers say they’re not willing to cross that line by accepting a $10 gift card in exchange for writing a positive story about Toyota. [More]
