Here in the Poconos, the names of businesses fall within two groups. In the first, a place is known by its proprietor and his wares, as in Bakker’s Marina and Fluff’s Diner. In the second, a business names the goods it sells but in a “cute” way: Awesome Chicken, ‘Lectric n’ Plumin’ (a little crazy on the apostrophes, there), Venture Inn…
