carmekers

Car Dealerships Still Don’t Understand How Customer Surveys Should Work

Car Dealerships Still Don’t Understand How Customer Surveys Should Work

For years now, we’ve shared stories of how the current system of car dealership surveys is unfair to everyone involved. If you’re in the market for a car or considering a career in car brand marketing, consider how something as simple as a customer service survey has devolved into bullying, pleading, and lies. [More]