Requiring epinephrine auto-injectors to be available in schools in case a child has a life-threatening allergic reaction isn’t necessarily a bad idea. Under some circumstances, it’s a life-saving one. However, EpiPen maker Mylan recruited mothers of children with food allergies as ambassadors for its own interests a few years ago while continuing to hike the price of EpiPens, hurting the very same community of families. Now the bloggers question their participation in Mylan’s “summits” and their blogging for the cause. [More]
brand ambassadors
Olive Garden Will Sell 21,000 Unlimited Pasta Passes This Year
By 9.12.16
Last year, Olive Garden put 1,000 regular and 1,000 “family” Neverending Pasta Passes up for sale, which sold out literally in one second. This year, the company is expanding the program, selling 21,000 passes. The key to this promotion isn’t the pass-holders: it’s the people they bring with them. [More]
