Here’s an idea: When your top rivals are renting dirt-cheap DVDs from ubiquitous kiosks, or streaming thousands of films as a free bonus to customers who rent mail-order rmovies, what do you do? If you’re Blockbuster, you start a trial run of kiosks that will allow consumers to rent DRM-protected videos on SD cards, and play them back using a proprietary box that will do nothing else. Yeah, that’ll show ’em.
