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Will Advertisers Pay $1 Million To Join Apple's iAd Platform?

Will Advertisers Pay $1 Million To Join Apple's iAd Platform?

When Apple announced its iAd mobile ad platform a few weeks ago, speculation was high that the company would soon dominate mobile advertising, and drive consumers to new levels of frustration with endless ads populating the iPhone and other devices. However, that may not exactly happen, for at least one reason: The $1 million cost of entry for advertisers. [More]