Last week, DaimlerChysler CEO Dieter Zetsche went unannounced to a German MercedesBenz dealership, only to have the receptionist have him cool his heels for 45 minutes. He eventually asked to speak to the manager and was told he was busy.
autos
Beware Used Media Fleet Cars
As Jalopnik learned this weekend at Chrysler’s Proving Grounds, don’t buy a lemon that’s been sucked on by a reporter. As they romped and frolicked through Michigan backwoods, one thing was for certain, that the other journalists were grinding their cars into dust.
DeLorean is Back to the Future of the Now
If you’ve got $42,500, Tony Ierardi would like to sell you a DeLorean. A car enthusiast, Tony bought the rights to the DeLorean name, as well as all the leftover parts he could find. Now he’s set up shop in Naples Florida and is churning out orders. There’s currently a two-month waiting list.
Adnalysis: Goodyear Tires Clutch Road, Taunt Children
by the consumer is the end result of a complicated process. A glance at this new Goodyear ad reveals techniques advertisers use to dip their claws in your brains.