Another McDonald’s Change

Mike Mozart

McDonald’s Ends “Create Your Taste” Customized Burger Program

For the better part of two years, McDonald’s has tested the “Create Your Taste” menu that allowed diners to customize their burger by choosing from more than 30 premium ingredients without ever talking to an employee. While the fast food giant says those tests went well, the Golden Arches now plans to end the experiment in favor of a more simplified version.  [More]

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McDonald’s Partners With Chobani To Test Greek Yogurt Smoothies, Parfaits In Southern California

McDonald’s ongoing effort to simultaneously appear to offer healthier food and attract hungry customers has resulted in a tentative partnership with yogurt maker Chobani.  [More]