all dressed up

(coyoty)

Someone Worked Very Hard To Make That “Natural” Piece Of Lunch Meat Look Imperfect

If it looks natural, and its packaging seems sort of natural does that mean it actually is a natural food? Maybe, maybe not: food companies are on a new mission these days to at least mimic natural foods even if their products are processed. It’s the art of imperfection, and it isn’t easy, apparently, to look so rough. [More]