advertising to kids

Ad Watchdog: Scooter Commercials Show Too Much Unsupervised Fun

Ad Watchdog: Scooter Commercials Show Too Much Unsupervised Fun

Zooming along the sidewalk at up to 13 miles per hour on an electric-powered scooter sounds like a lot of fun. However, one scooter company has run into trouble by running its ads that show an unsupervised teen zipping around the neighborhood during shows for inappropriately young kids. Their commercials caught the attention of the ad watchdogs over at the Children’s Advertising Review Unit of the Advertising Self-Regulatory Council. [More]