Competitors McDonald’s and Burger King sell similar food to similar customers, and both use a franchise business model. Yet, on average, a McDonald’s restaurant takes in about twice as much as the average Burger King restaurant. Why is that? Well, for starters, that creepy king mascot of theirs was driving women and children away. [More]
adventures in fast food
Subway Makes Safe Bet That College Students Like Pizza
By 12.19.13
First we learned that Chipotle was investing in pizza, although not by serving them up in their restaurants alongside the burrito bowls. Now we’ve learned that Subway is taking their experimental instant personal pizza concept and turning it into an entire restaurant. The bad news: it’s only for college students for now. [More]
Burger King BBQ Ribs Captured In The Wild, Measured
By 5.24.10
Reader Justin read our article about BK’s new pork ribs and decided to see if his local BK had them. It did, so he put together a full report from the front lines. [More]
