Remember how when you were writing essays in school teachers would say that you should read your work aloud before handing it in? To see if you could catch any typos or strange-sounding phrases? Well, the nomenclature-smiths who came up with heartburn drug “Aciphex,” seem to have forgotten that important lesson. Watch the ad and you’ll hear what I’m talking about: “Fred, you have acid reflux disease. I want you to try prescription ass effects.” [More]
