In recent years, customers told Pepsi that they weren’t interested in drinking diet colas because of their concerns about the sweetener aspartame. Pepsi took the logical next step and changed out the sweetener in Diet Pepsi to a blend of sucralose and acesulfame potassium to prop up diet cola sales, and in response to the change, sales…. fell even faster. Now Pepsi has canceled a planned meeting with bottlers to discuss solutions to the crisis. [More]
acesulfame potassium
Yeah, Diet Pepsi Is Probably Changing Its Sweetener Again
By 6.9.16
In response to falling sales of diet soda, last year PepsiCo changed the sweetener in its main calorie-free beverage, Diet Pepsi. Noting the health concerns that some customers have about the original sweetener in Diet Pepsi, aspartame, the company switched to a different sweetener last year to try to reverse a sales decline. Now sales are declining even faster. [More]
