A Natural Deal

Seventh Generation

Unilever Buys Seventh Generation. What About Honest Co.?

Days after Unilever was rumored to be discussing a deal to purchase The Honest Company — the line of household and personal care products co-founded by actress Jessica Alba — the company behind everything from Ben & Jerry’s to Vaseline added a different high-profile independent brand to its portfolio: The eco-friendly cleaning supply folks at Seventh Generation. [More]

Unilever Looking To Buy Jessica Alba’s Honest Co. For Around $1 Billion

Unilever Looking To Buy Jessica Alba’s Honest Co. For Around $1 Billion

Unilever  — the company behind everything from Ben & Jerry’s to Vaseline, and who recently spent a billion dollars to buy the Dollar Shave Club — has reportedly gone shopping for yet another high-profile independent brand. This time its Honest Co., the line of household and personal care products co-founded by actress Jessica Alba.
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