18 months ago SunChips launched a new 100% biodegradable bag that, because of a unique molecular structure, sounds like a freakin’ lawnmower when you opened. After a drop in sales and a rise in consumers hating it, FritoLay is discontinuing the bags and retooling. Here is what one sounds like:

If enough people stop buying a product and complain about it, they can force a manufacturer to stop making it or to change it.

Frito-Lay sends noisy, ‘green’ SunChips bag to the dump [USA Today] (Thanks to GitEmSteveDave!)

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