ABC Doubling The Commercials On iPad App, Online Streams
If you watch ABC’s shows online or with an iPad, your limited commercial interruptions are about to get a little less limited. So far, most of ABC’s streaming shows contain 5 to 6 ads of 30 seconds each, but mocoNews says one of ABC’s executives just confirmed that the network is going to double that ad load, perhaps leading the way for other networks to do the same.
“ABC Doubles The Ad Load Within iPad Episode Streams” [mocoNews]
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