If you plunk down six grand for a refrigerator like the Jade Model #RJRS4870D, you expect it work. And if it doesn’t, you expect the three-year warranty on it to cover things like the refrigerator leaking all over the floor, extra ice building up, and exuding the smell of burning rubber. Ron and his parents certainly thought so, but Maytag wanted them to pay for the installation of a new part to fix the problem, even though Maytag admitted it was a known issue with this refrigerator. Read his blog post about how he was able to use an executive email carpet bomb to persuade Maytag to doing the right thing. The end result was more than Ron asked or even hoped for: $6,000 credit towards any fridge they carry from either JennAir or Whirpool, installation included. My favorite line is when he tells them, “If the Whirlpool conglomerate cannot handle all of its customers in a timely matter maybe they should stop acquiring other brands and focus on the ones that they already have.”

How to take care of your parents $6000 refrigerator using an Executive Email Carpet Bomb [Ron in Israel]

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