Thanks to distinctively annoying ad campaign, HeadOn sales are up 234%. [AdAge]


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  1. Hedgy2136 says:

    Yeah, even the Head On people know their commercials are annoying as hell. But apparently very effective.

  2. Jeff_McAwesome says:

    I’m pretty sure that the commercials are intended to give you a headache, and the product is meant to take it away.

  3. axiomatic says:

    You might as well rub a stick of butter on your head instead of the HeadOn product. You will get the same result: NOTHING.

  4. Xkeeper says:

    Palm — applied directly to the forehead.

    (somebody had to make the head-on pun…)

  5. Cowboys_fan says:

    That product could be the best product ever, and I would never use it just because of the annoying ads. Same goes for their entire line. I don’t even know anyone who’s tried this so I’m not sure who’s buying it.

  6. GreatCaesarsGhost says:

    “Here, buy my product!”
    “What’s it do?”
    “You put it on your forehead!”
    “Directly on my forehead?”
    “Directly to your forehead!”
    “So this will get rid of my headache?”
    “Apply directly to your forehead!”
    “And it will cure my headache?”
    “Apply directly to your forehead! And now there’s ActiveOn! Apply directly where it hurts!”
    “Yeah, but about my headache…”

  7. I think this summarizes my thoughts on Headon:

    Stupid commercial.

  8. jesirose says:

    I hate these commercials too. If you really want to rub something on your head to get rid of a headache, use peppermint oil.

    If you start with NO sales, isn’t it easy to grow that much?

  9. Nakko says:

    Didn’t someone prove that their headache remedy was made of… wax? How is smearing wax on your forehead supposed to work? Any ideas?