Kraft: Fake Guacamole Lawsuit

If Kraft could make peanut butter with no peanuts in it, you can bet they would. The LA TImes is reporting that a California woman is suing Kraft because their “Guacamole” doesn’t have enough avocado.

In fact, Kraft’s guacamole contains less than 2% avocado.

“”We think customers understand that it isn’t made from avocado,” said Claire Regan, Kraft Foods’ vice president of corporate affairs.”

So who is suing? “Brenda Lifsey, the plaintiff, said she made a three-layer dip with Kraft guacamole last year only to discover that it contained almost none of the ingredient she most expected: avocado.
“It just didn’t taste avocadoey,” said Lifsey, who identified herself as a federal employee who lives in Los Angeles. “I looked at the ingredients and found there was almost no avocado in it.”

For the record, by law, peanut butter must contain 90% peanuts. There is no such law for guacamole. Kraft’s “Guacamole” is essentially, “a whipped paste made from partially hydrogenated soybean and coconut oils, corn syrup, whey and food starch. Yellow and blue dyes give it the green color.”


Lawsuit stirs up guacamole labeling controversy [LATimes]