In normal life, a neologism is making up a new word. In publication land, a neologism is when readers and editors jerk off together and preface statements with, “To coin a phrase…” Get it? “Gism.”

Anywhoodles, we, and another Gawker blog, Valleywag, are running just such a “ookie dictionary” tourney. So far, Nick Douglas and his readers smithed in the flames of creativity (see photo, left), “Gizmautism: The half-aware state of one jacked into an iPod, smartphone, or laptop” and “WiFired: Getting thrown out of an internet caf

for spending 4 hours ‘working on your startup’ after buying one small mocha.”

The Valleywag winners are getting free music n’ crap, but we have journalistic integrity to maintain. So our winner will get a Science Award certificate, just like Halliburton’s!

We know our readers are you are smart and witty. You can do better than these pocket protectorates. Here’s two to get us started.

Shopenfreude: Taking delight in other’s misery as they overpay for goods and services.

Costration Anxiety: The fear by males that shopping with a female will result in their man wand being handed to them on a plastic platter.

Submit yours in the comments or send an email to tips@consumerist.com, subject line, “neologism.” Best will get voted on , then advance to super mega Gawker on Gawker blog action, or “Glogcksterfuck.”

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